The innovative ideas and energy of the new generation bring hope for a sustainable future

This year’s Green Eye Festival, organised by the Krka National Park on 23 and 24 January at the Arsen House of Art in Šibenik, connected cinema art, education, and activism. Organised on the occasion of the fortieth anniversary of the Krka National Park, the Green Eye Festival once again demonstrated how important its role is in raising awareness of key environmental topics, such as sustainable development, ecological stability, and the protection and preservation of nature.

One of the key aspects discussed by the panelists at the Festival was the role of the media. Kristijan Sedak, PhD in Communication Sciences from the Catholic University of Croatia, confirmed that only one percent of all published articles in the media refer to sustainability topics.

The language of nature protection, especially the green transition, can be incomprehensible to the public due to its complexity. Therefore, it is necessary to properly inform citizens through the media and make sustainability topics a part of regular public discourse. The task of the profession is to offer understandable explanations and solutions, and the media can and should act proactively and convey expert data, new regulations, economic activities, and examples of good practice. Reactive and sensationalist reporting of natural disasters caused by climate change, pollution, and the destruction of nature does not have a stimulating effect.

Dunja Mazzocco Drvar, director of the nature protection program at WWF Adria, confirmed that the profession has so far warned about the consequences of human activity on nature, but that the time has come to put all research data into context and offer sustainable solutions for the preservation of species and habitats.

There is no alternative to a green transition for the Republic of Croatia. We have excellent prerequisites for development based on the preservation of nature, healthy food, and renewable energy sources. Croatia is recognised worldwide for its clean sea and preserved natural features,” said Igor Kreitmeyer, Director of the Nature Protection Administration of the Ministry of Environmental Protection and Green Transition.

The Green Eye Festival clearly showed that nonetheless are strong reasons for optimism exist. Experts from various sectors agree on one thing: the future is in the hands of young people, who are already creating change for the better through their involvement. The new generation has realised that it is high time to initiate change, and that education about and awareness of sustainability have become key components in the lives of its members.

The Republic of Croatia is working hard to implement the Green Digital Plan. In addition to the normative framework, the education of all stakeholders is extremely important. It is up to us to present the issues of sustainable development, digital and green transition in simple terms,” ​​said Damir Habijan, Minister of Justice, Administration, and Digital Transformation, and emphasized: “As a country of great biodiversity and geodiversity, our task is to implement the Green Plan for a better future.

The panelists also touched on the importance of local initiatives that contribute to sustainability. Among them, reforms in tourism were highlighted, which include legislative changes aimed at reducing the number of seasonal accommodation facilities, which contributes to the sustainability of the tourism sector. Public transport was also highlighted as one of the solutions for reducing traffic congestion, while communication with citizens through initiatives such as green space surveys has proven to be an important tool for ensuring their needs.

 

 

 

Green Eye Festival

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109

km2

07

waterfalls

388

km bike route

47

km of hiking trails

10

entrances